Galea (who represented Malta in 2004 Eurovision Song Contest) talked on his Facebook page that Malta has been using money in recent years to achieve success in the Eurovision Song Contest.
According to Galea, the Maltese delegation pays betting sites and famous Eurovision blog sites to be shown as a favorite before the competition and purchases inorganic views of the music video from Youtube, making the music video the most-watched one.
He says ”It’s dangerous because it creates fictitious hype and deceiving facts. This formula allows one’s song to peak at a fast momentum unlike in organic online growth whereby a song starts growing gradually reaching its highest peak in the final two days of the contest”
Galea says this formula first appeared in 2016, and even before Ira Losco’s song was released, Malta ranks seventh on betting sites. He also stated that after the announcement of the song, it rose to second place, the song’s music video reached more than 8 million views within two months. Despite all this, he stated that it is not a coincidence that the song received only 16 points in the public voting, although it was the 4th with the votes of the juries.
Galea said in the rest of his post that “history repeats itself”. This year, Malta was eighth on the betting sites before the song was announced, it rose to first place in the bets as soon as the song was announced, the music video of the song again reached over 8 million views in two months, but as a result, Malta was only received to collect 46 points from the public voting.
His post was shared by Valletta Cultural Agency Chairman Jason Micallef, who went a step further by naming people within the music industry he believed were behind the use of this formula, and asked for receipts over how much Malta had spent in Eurovision this year.
Malta’s music video has one of the lowest rates of this year in terms of likes / views, which proves that the views are actually not organic. In addition, many fans said they saw Chameleon’s music video as a Youtube ad in 2019.